Hi, I'm Avi, a Lead Product Designer and Art Director based in San Francisco, CA. I am currently working for Netflix. I love looking for new ways to solve problems and bring ideas to life while creating an enjoyable and delightful experience for users worldwide. I focus mainly on user experience and believe in the power of excellent visual design and adding a sense of humanity to technology. I'm passionate about art, design, tech, community, music and entertainment, and all the places they intersect.